The Wind Hazard and Infrastructure Performance Center (WHIP-C) is a partnership between a U.S. federal government agency (National Science Foundation, NSF), industry (companies, agencies, etc.), and academia (Universities-Texas Tech, Florida International, and Florida Tech) under NSF’s Industry-University Cooperative Research Center program. NSF provides funds to establish the Center while industry funds research of their choice to be performed at the member universities. The Center’s applied research includes tests on new or improved products, develops impact of hurricane and tornado on buildings, and develops new or enhanced risk models that can include the results of tests model developments. Manufacturers gain new mitigation products, commercial modelers get improved risk models that can include the effects of these new product options, and insurance companies can evaluate their risk with these enhanced models and incentivize the use of mitigation techniques. This leads to Wind Risk Reduction, and more resilient communities.